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Blog - Interactive Marketing
Video + Photo Recap of Evangelists: A New Approach To Marketing
BWP and Grasshopper hosted a three-person panel last week at Ned Devine’s to talk about how brand evangelists are revitalizing brand strategies in the marketing industry. The panel featured Abby Fichtner of Microsoft, Josh Bob of Textaurant and Tess Cychosz of Sonicbids; three online community managers who have successfully built a network of brand enthusiasts Continue reading Video + Photo Recap of Evangelists: A New Approach To Marketing
Connector Snapshot: Chris Rohland
1. Tell us about Boston Deals. What are your objectives and who is your target audience? Boston Deals is the locally driven, group-buying service of Boston.com, the largest local website in New England and one of the largest regional web portals in the U.S. Boston.com launched Boston Deals to offer our followers great deals on Continue reading Connector Snapshot: Chris Rohland
Get In Touch With Your Inner Geek
There are lots of events catering to the media, tech, and marketing crowd this Fall. Check out the local buzz around events like FutureM, a multi-location conference on what’s next in media and marketing, and PoweredUp Boston, a gathering of some of the biggest movers and shakers in the gaming industry. Boston’s fall events calendar Continue reading Get In Touch With Your Inner Geek
Boston Snapshot: Creative Business Development
1. Tell us about your new project. What are your objectives and who is your target market? We are researching the best ways to bring innovation to businesses and their business models. The more established a company, the more they need to add resources to long-term, extra-curricular projects to take advantage of the great changes Continue reading Boston Snapshot: Creative Business Development
